Kiran Kumar

Building agentic AI applications for enterprise clients, developing and marketing solutions across revenue cycle management, supply chain, and marketing through a no-code data platform.

Serve on the Selection Committee at UC Berkeley's premier startup incubator, evaluating thousands of applications annually and advising portfolio companies on consumer insights, product strategy, loyalty, and go-to-market execution.

Led loyalty, CRM, customer service, analytics, digital marketing, and marketing technology at World Market - rebuilding organizational capabilities and driving growth in a challenged home furnishings market. Expanded World Market Rewards through tiers, gamification, AI/ML personalization, a co-branded credit card with Bread Financial, and innovative omni-channel campaigns, while modernizing the MarTech stack with Cheetah Digital, Attentive, and a Customer 360 platform. Led a team of 70+ across loyalty, analytics, customer service, and consumer insights.

Recruited by Petco's new leadership to build personalization and marketing channel capabilities from the ground up as part of a strategic organizational rebuild, contributing to the company's successful 2021 IPO. Deployed Einstein AI/ML in Salesforce Marketing Cloud, launched AI-powered cart and browse abandonment programs via Wunderkind, and established personalized CRM journeys for onboarding, retention, and cross-sell -transforming email from a broadcast channel into a precision revenue engine.

Led the product and program management of 'just for U,' one of retail's most sophisticated AI/ML-powered loyalty platforms, scaling active customers from one million to tens of millions across the newly merged Albertsons-Safeway enterprise. Oversaw digital channel migrations, website replatforming to Adobe Experience Manager, retail media network development, and the launch of multiple eCommerce programs -including an early third-party marketplace and a meal kit pilot that led to Albertsons' acquisition of Plated -while building and leading six high-performing teams across analytics, digital, and program management.

Built Safeway's 'just for U' loyalty platform from inception, establishing the AI/ML foundation for what became one of grocery retail's most recognized personalization platforms. Concurrently served as financial strategy lead for the $6B Perishables business, where deep analytics and rigorous planning drove significant margin improvement across 1,400 stores -and delivered one of the earliest enterprise-scale applications of machine learning in U.S. grocery.